18 More SEO Issues That Cause Search Rankings & Traffic to Drop

There are many reasons a site's search rankings and traffic may drop, from technical on-site issues to off-site SEO. Use this checklist for diagnosis.


Lost some of your SEO traffic? No worries. There’s a solution for that. Today, I’m going to teach you how to recover your loss SEO traffic.

Sucuri: https://sucuri.net/
Screaming Frog: https://www.screamingfrog.co.uk/seo-spider/
Ubersuggest: https://neilpatel.com/ubersuggest/

One thing I want you to do is check the URL on this screen. It’s a penalty indicator. So you can go to that URL and it’ll show you if your traffic loss is related to Google algorithm update. In addition to that, I want you to check Google search console for a manual penalty. Because if you have a manual penalty and they tell you what it’s for, you need to fix that as well.

Now, if you have a traffic drop from a specific algorithm update, it doesn’t mean there’s a penalty necessarily, right? It just means Google had just set algorithm that sometimes you’ll gain more traffic, sometimes you lose some traffic, sometimes you stay roughly the same.

The first thing you need to do is go to Ubersuggest and run an SEO audit. So there’s a site audit feature within Ubersuggest. And what it’ll do is it’ll break down your overall site, the health, your load speed. It’ll look at Google core web vitals and any issues.

Number two, check your website for malware. I want you to use Sucuri to scan your website for malware as well. You can go to the URL on the screen, sitecheck.sucuri.net, and that’ll help you figure out that, “Hey, is something wrong happening?”

Next, I want you to run a link audit. You’ll be shocked. Sometimes, you’ll get really bad sites from adult sites or gambling sites or pill sites linking to you that you don’t want just because someone’s trying to tarnish your rankings. So go to Ubersuggest and put in your URL and see if there’s any links that look shady and look at the anchor text.

Ubersuggest will break down the anchor text of the sites linking to you if you see any funny keywords, like any pill names like Cialis or Viagra, and funny enough, believe it or not, we see this sometimes in the client sites. You want to get all this stuff cleaned up, disavow them, try to remove them. And in most cases, Google’s really good. They don’t really try to penalize you for bad links that they know that you may have not created.

What are the keywords that used to rank for, but don’t rank for? I recommend searching for each of those keywords on Google. Look at all the sites that are ranking at the top. What are their articles covering that yours don’t? Is it that yours is still an outdated? Is it that their’s way more thorough and in-depth?

And I’ll take the content from the weaker one and make sure anything I didn’t talk about in the stronger page also includes those elements. In addition to that, I would go back and use Screaming Frog and crawl my site to see if any of my internal pages also links to the weaker article and I would change those URLs to the newer one.

So on top of doing the 301 redirect, you need to change your internal links as well to ensure that you’re updating your site.

Lastly, what I would do is make sure you delete any content that is irrelevant. You don’t need a site with a million pages. You’re not Wikipedia. You’re not New York Times. It’s better to have a thousand pages or a hundred pages that are super, super strong, and in-depth and thorough, than 5 million pages with 99% of them being weak, thin content that no one cares to read.

You’re spreading your juice, your authority, to too many pages that are weak and it can actually hurt your ranking versus having less content. About.com, which is owned by the New York Times, eventually got rid of the domain name “about.com,” split their site into a handful of sites that are more niche-based.

They deleted thousands of pages of content and they saw their traffic go up because they focused their authority on relevant articles that are super useful to people versus irrelevant ones.

So if you use those strategies and implement them, you can recover your traffic.

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Update Older Articles To Improve Rankings & Traffic

Is your site traffic coming down? Are the rankings of your once-popular articles coming down? It’s time to revisit your older articles and upgrade them. It would be ideal for updating all articles that were published more than 12 months ago, but if you are a one-man show or a small team of content writers, this may pose a challenge.

So, this video is all about helping the “single person or a small team” to update a large number of older articles.

Chapters (Timestamps):
00:00 – Introduction
02:10 – Identify the Right Articles to Update
05:35 – How to Update the Content
06:50 – Old way vs. New way of Content Creation
07:41 – #1: Satisfy Search Intent Within 3s
08:18 – #2: Properly Remove Outdated Info
10:09 – #3: Satisfy Secondary Search Intent
13:23 – #4: Trim the Fat
14:53 – #5: Merge Similar Content
16:36 – Submit Updated Content for Recrawling
18:36 – Outro

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► SEOPress to Rank Math: https://rankmath.com/kb/seopress-migration/

We hope with a clear and focused strategy to update your older content. They will now rank better and possibly get back the traffic they have lost. If you have other strategies you would like to share, feel free to leave them in the comments below.

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Why Has My Google Ranking Dropped Suddenly and Dramatically

Why Has My Google Ranking Dropped suddenly and dramatically is explained in this video tutorial https://youtu.be/5xnrBlD1K5A also details what to consider.

Google Search Console can be your friend when analyzing Google search engine ranking losses, to learn more about Search Analytics Report visit:


At the end of the day, it may be the case that others such as your competitors are doing all the right search engine optimization so thus out ranking your website and keywords. To learn how to SEO visit:


And to find out how you can easily out rank others visit RankYa SEO blog


Thank you for learning with me

Top 5 Reasons Why Your Website Traffic Dropped Suddenly -How To Find Reasons of Website Traffic Drop

Twitter Account To Monitor Google Update Announcements: https://twitter.com/searchliaison

SEO Last Month Playlist: https://www.youtube.com/playlist?list=PLx9THvOL50-X_YkMjC_qCeG67IqIGM2MX

Google Search Console Series | Manual Action Part: https://www.youtube.com/watch?v=nQDaHivUKc0

Details About Manual Actions: https://www.youtube.com/watch?v=sqaCXz_Qlkk

Screaming Frog: https://www.screamingfrog.co.uk/seo-spider/

Google’s post about website traffic drop: https://developers.google.com/search/blog/2021/07/search-traffic-drops

Kisi bhi website ka traffic rato-rat gayab ho sakta hai but aisi situation me kya kiya jaye is bare me ham kai baar taiyyar nahi hote hai. Aaj ke video me baat karte hai aise top 5 methods ke bare me jinse aap apni website ke traffic ke drop ko pakad sakte hai aur use solve bhi kar sakte hai.

Top 5 Reasons Why Your Website Traffic Dropped Suddenly | How To Find Reasons of Website Traffic Loss
Off-Page SEO Checklist | All Steps of Off-Page SEO Explained | Off-Page SEO in Hindi : https://www.youtube.com/watch?v=bECbXCw12f8 &t=6s
Part 7 – Crawl Stats | Google Search Console Complete Tutorial : https://www.youtube.com/watch?v=2vSkIXhrlLc
Indexing Problems in Google | Crawled, Currently not indexed | Discovered, currently not indexed : https://www.youtube.com/watch?v=KnWMd2hsFTI
Part 3 – Sitemap | Google Search Console Complete Series In Hindi
https://www.google.com/url?q=https://www.youtube.com/watch?v%3Du3q63zVgetE &sa=D &source=editors &ust=1626162205893000 &usg=AOvVaw2gsuXjt3gbM_25iCjQpUId
What Is Canonical Tag In Hindi | How To Use Canonical Tag : https://www.youtube.com/watch?v=Zh75-ig7I0s
Image SEO | How To Rank in Google Images | Alt Attribute Writing With Example : https://youtu.be/du0xNMWcRkk
Art of fake SEO teaching: https://www.youtube.com/watch?v=Ew1tJt04-1Q
Google My Business listing me social media links kaise jode: https://youtu.be/CzHkdNC46KY
SEO Last Month: https://youtu.be/ZZ2vJc0fbqc
1 Mahine me Google Listing Ko Top Par Kaise Laye: https://youtu.be/XqDKscV20Ek
Google Analytics – https://www.youtube.com/watch?v=721eqyH8mYo &list=PLx9THvOL50-XoQsgB9LQiwQB9zBgTjwBy
Marketing & Advertising Of Restaurants – https://www.youtube.com/watch?v=tq8niDaC_qE &list=PLx9THvOL50-XtoJ9F_oTF5IjZpsRVnsJt

Top 5 Reasons Why Your Website Traffic Dropped Suddenly | How To Find Reasons of Website Traffic Loss
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Top 5 Reasons Why Your Website Traffic Dropped Suddenly | How To Find Reasons of Website Traffic Loss

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